To promote the Navigator in the GCC market, we collaborated with Lincoln Motor Company to produce an emotive film featuring UAE pilot Ali Aljassmi.
During the two day shoot, we filmed Ali driving in his Navigator with close up details and car-to-car shots, as well as flying his plane. We also conducted an interview with Ali speaking about the car to provide narrative for the film.
The team for this shoot included one producer, one camera operator and one assistant.
The films were released on Lincoln’s social channels to their audience of 70k+ followers.